Carhartt WIP is part of the Work In Progress Holding AG. Our family-owned business group started as a licensee and European distributor of the US workwear manufacturer Carhartt in the early 1990s. Since then, it develops its own collections based on workwear originals.
Carhartt Work In Progress aims to continuously progress and evolve, without ever losing sight of its origins. Over the course of the past two decades, our business has developed organically, along with its customers, the culture that surrounds the brand, and its employees who have helped shape what Carhartt WIP is today.
(Senior) SEO Manager (m/f/x)
Your Responsibilities:
You are responsible for all Onpage and Offpage SEO measures and define keyword and content strategies
You deliver and own the strategic growth roadmap for our SEO channel (internationally)
You monitor and report the performance of the SEO-KPIs and continuously derive optimization measures
You are the central contact for the SEO-compliant approval and development of features
You work closely with our developers and other stakeholders from the website, UX, graphics and copy teams to optimize the user journey
Your Profile:
Ability to think analytically and drive complex projects across departments
Advanced knowledge of technical SEO and content strategies
Deep understanding of SEM and performance marketing in general
Profound experience as a SEO manager, ideally for an internationally operating brand
Reliable, results-oriented and motivated style of work
Strong communication skills and the ability to work both independently as well as in a team